In my Consumer Behavior class last
week, I had to write a paper about social media. In that paper, I had to
explain what role social media plays in my life and if I anticipate any changes
in the way that social media operates today. In my answer, I responded that
social media plays a huge role in my life. This is because social media is
where I get all my information no matter what the information is. The last
question was if I thought social media’s days were numbered.
I said yes and that is scary, but
100% true. Everything changes so why wouldn’t social media? Social media could
potentially not be the number one method of communication anymore. I’ve tried
to look up positive information about social media, but a lot of the articles
are stating that social media’s growth is not doing very well. An article from
The Guardian called Peak social media? Facebook, Twitter, and Snapchat fail tomake new friends by Mark Sweney explains a little bit about this occurrence.
In Snapchat’s case, it seems that they are not
doing too well with users. After reading this I thought it was odd because so
many people use it to communicate. Yet, I can see it going out of popularity
because the changes that they have made aren’t getting the attention of new
members. Sweney stated that “Snapchat- falling into line behind Facebook and
Twitter- has become the latest social network to report declining user numbers
in its half-year results”. Personally, I have stopped using most social media
platforms as much as I have in the past few years. This is including Snapchat,
I never found myself a huge fan of Snapchat, to begin with. I never really
liked the idea of having a streak or my messages disappear. Some people
love it, but I only use it to read Daily Mail and watch my friend's stories. I don’t
use it as my main communication method. As I think about it I don’t use
Instagram or Facebook as much anymore either. It is definitely from the lack of
privacy as well as the awful redesigns that happen when creators update the
apps.
From these statistics, social media doesn’t look like it has a good future, yet in this article, they
are only talking about these three platforms. Since I have been using Facebook,
Snapchat, and Twitter less I have started using Tik Tok way more. I feel like
that is what is happening a lot throughout the younger generations. Do you
think that social media is doomed? Do you think Tik Tok will take over until
the next best app?